Ed Eisen

His Story

On September 9, 1998, Gerry Wilkinson attended the monthly Philadelphia Broadcast Pioneers meeting at the Bala Golf Club. After parking his car, Gerry met up with Professor John Roberts and another gentlemen, who Roberts introduced as Ed Eisen. Ed went to Temple from 1954 to 1958 and was involved with WRTI. We found out a little about Ed.

Ed is president of Eisen & Associates, a marketing communications firm dedicated to new business development for professional service organizations. Their specialties: law, healthcare, technology, transportation, and environment. Started in 1982, they help companies generate new business through the use of 66 no-cost or low cost marketing strategies.

Edward N. Eisen spent most of his career as an award-winning journalist with three major metropolitan newspapers including The Philadelphia Inquirer, The Philadelphia Bulletin and The Fort Lauderdale News. He has worked as a producer and talk show host in the broadcast industry in South Florida and New York State, and taught communications at Temple University. He is the recipient of three awards for business, healthcare reporting and feature writing.

As an AE with one of Philadelphia's largest PR/ad agencies, he coordinated a national promotional campaign for the city's Bicentennial celebration and orchestrated international PR for Pope Paul II that drew 1,000 members of the news media to the Quaker City. He created a promotional campaign for SEPTA/PennDOT that increased ridership on the Reading Lines through an event called The Great Train/ Auto Chase. The event received national pickup through AP and UPI wire services. Ed also created an international media blitz for a multi-millionaire banker who offered a $2 million reward for his two missing daughters. Stories appeared on ABC's PrimeTime Live, Time Magazine, The Times of London, and was broadcast on TV networks all over the world.

Eisen has served as PR Director at Thomas Jefferson University creating the institution's first news bureau, bringing national recognition to Jefferson's new university status and laying the groundwork for a $450 million fund-raising drive. In addition, he have been retained as a media trainer for such organizations as the Pennsylvania Trial Lawyers, the Camden County Bar, the New Jersey Bar Association, the Pennsylvania Bar, the Association of Legal Administrators, the Pennsylvania Burglar and Fire Alarm Association and more. Ed can be reached at (215) 745-4168.

An Article Written by Ed Eisen